Creative - Production - Post-Production - Editorial - Graphics
SPIKE - ROCK THE TROOPS - SHOW OPEN
Our full team came together to create the show open. When we got the opportunity to jump into the edit bay and start making the open truly amazing we were thrilled. Combining work from several assistant editor and our lead editor brought together a new dynamic and scale to the overall opening sequence. A major part of the open was also in creating the right sound and the right look to match.
Our team worked on several variations of the show opening title and build using a 3D pipeline mixed with 2D stylized final look. We wanted to create a flat style with 3D perspective and several layers. The original logo for the event was similar to a flag design so we stuck with the essential parts of what makes a great flag. The colors, the design, and the texture were the main focus points. We had so much fun working on new ideas and concepts and while a lot of them made it onscreen there were several more that were just as amazing that became a part of our archives.
PROMOTIONS AND TRAILERS
Framework spent a few days in Hawaii with the SPIKE team shooting promotion with Dwayne "The Rock" Johnson. It was amazing to work with them and shoot the below spots. The rest of the team in Culver City continued creating new graphics and expanded the original above graphics package out to cover promotions. The team implemented several new design tools and techniques to create a stylized graphics package to suit all needs.